West Midlands Team
Regional Manager
Val Manns
Responsibilities include managing the Regional Office and ensuring the delivery of excellent customer service and quality management support to our centres. Val is also responsible for the on-going development of the region undertaking PR activities to promote City & Guilds West Midlands, ensuring the needs of the learner and customer are met.
Customer Relationship Managers
Operate from the regional office to service customers and offer “a first point of contact” as required. They will give advice on becoming a City & Guilds centre and what is required.Terri Blythe
Terri has specific responsibility for Schools, 6th Form Colleges, Adult Education centres, Special Needs and Universities. Terri also oversees all Colleges, Training Providers and Companies with internal training in the Southern region of the West Midlands which includes Herefordshire, Worcestershire, Warwickshire Birmingham and Solihull.
Sheila Barraclough
Sheila has specific responsibility for the Armed Forces and Prisons. She also oversees the Colleges, Training Providers and Companies with internal training in the Northern region of the West Midlands which includes Staffordshire, Shropshire and the Black Country.
Community & Society Adviser
Mark Child
Community & Society Adviser provides Marketing Support to the regions and also play a major role in policy making and product development for the sector. There are a number of Specialist Advisers for this sector, based in Regional Offices. Where there is specialist advice required, the Care Health and Community Advisor would be contacted via the Customer Relationship Manager.
Sales Co-ordinator
Scott Oakley
The sales co-ordinator’s role is to provide office based support to the Customer Relationship Managers and to co-ordinate and support regional events, network group meetings and surgeries.
Conference Assistant
Deborah Mercer
Claire’s main responsibility is the management of the City & Guilds West Midlands Conference Suite which includes the delivery of workshops, seminars and training events.
Quality Manager
Cheryl Collett
Key responsibility is for the daily management of the Quality Team and to ensure that regional performance indicators are met. She also monitors External Verifier performance together with the regional team and the management of regional verification practices.
Quality Co-ordinators
Annette Blything, Joe DeCambre, Margaret McKay
Oversee the quality assurance for a wide range of centres. Their responsibilities include the training and allocation of External Verifiers, the monitoring of External Verifier reports of visits to centres and to take any appropriate action required.
It is also the Quality Co-ordinators’ responsibility to manage the approval process for new and existing centres. They are available to provide support and assistance to centres on the telephone number below.
Annette Blything looks after LSCs in; Black Country, Hereford and Worcester.
Joe DeCambre looks after LSCs in; Birmingham and Shropshire
Margaret McKay looks after LSCs in; Stafford, Coventry and Warwickshire
If you require further information as to which Quality Co-ordinator/Customer Relationship Manager is responsible for your centre, please contact us on
0121 503 8900 or e-mail us direct at birmingham@cityandguilds.com
Regional Customer Adviser
Jennifier Lloyd
Main responsibility is for being the first point of contact via the telephone dealing with all general enquiries i.e. receipt of CAP/QAPs, requests for forms, information relating to qualifications and pricing.